At the 7game, privacy is not just a legal requirement — it is a genuine commitment to everyone who uses the platform. This Policy clearly explains what data we collect, why we collect it, how we protect it, and what your rights are as a data subject. Everything in compliance with the General Data Protection Law (LGPD — Law 13.709/2018) and applicable to all users in Brazil.
The LGPD grants you the following rights regarding your personal data held by the 7game. All exercisable through support.
Request a complete copy of the personal data 7game holds about you, including how it was collected and with whom it has been shared.
Request the correction of any personal data that is incomplete, inaccurate, or out of date — such as your address, date of birth, or contact information.
Request the deletion of your personal data, except where retention is required by law — such as financial records mandated by tax or anti-money laundering legislation.
Request the transfer of your personal data to another controller or service provider, in a structured, machine-readable format.
Withdraw consent for data processing at any time, in cases where processing is based on consent.
Know which public or private entities 7game has shared your personal data with, and for what specific purpose.
To exercise any of these rights, contact our DPO at suporte@7game.cash with the subject line "LGPD Request".
This Privacy Policy applies to the platform 7game, accessible at 7game.cash, operated by the company holding the applicable online betting license for the Brazilian market. For the purposes of the LGPD, 7game is the controller of the personal data collected from its users — meaning it is the entity that determines how and why your data is processed.
The 7game is a Sports Betting and online casino platform built specifically for the Brazilian market, with operations, support, and payment processes tailored to Brazil — including Pix as the primary deposit and withdrawal method, and 24/7 customer support in Portuguese.
7game's Data Protection Officer (DPO) can be reached at suporte@7game.cash, with the subject line "LGPD Request". All requests are answered within 15 business days.
The 7game collects only the data needed to operate the platform securely, meet legal obligations, and deliver a good user experience. Below is a full overview of what is collected:
The 7game collects personal data in the following ways:
Each piece of data collected by the 7game serves a specific purpose. We collect only what is necessary to operate the platform safely and with quality.
| Purpose | Data used | Legal basis (LGPD) |
|---|---|---|
| Create and manage your account | Full name, CPF, email, phone number, password | Contract performance |
| Process deposits and withdrawals via Pix | Pix key, financial history | Contract performance |
| Identity verification (KYC) | Government-issued ID (RG/CNH), CPF, proof of address | Legal obligation |
| Fraud and money laundering prevention | Financial data, IP, usage patterns | Legal obligation / legitimate interest |
| Personalize your platform experience | Betting history, preferences | Legitimate interest |
| Send promotional communications | Email, communication preferences | Consent |
| Customer support | Support interaction history | Contract performance |
| Platform analytics and improvement | Browsing data, usage logs | Legitimate interest |
| Regulatory compliance | All legally required data | Legal obligation |
The 7game processes your personal data based on the following legal grounds established by the LGPD:
You can withdraw consent for marketing communications at any time, with no impact on your normal use of the 7game platform. Withdrawal does not affect any processing carried out before the request.
The 7game does not sell your personal data. Sharing with third parties occurs only in the necessary situations detailed below:
The 7game may share personal data with government, regulatory, or law enforcement authorities when required by law, court order, or in connection with investigations into money laundering, fraud, or other illegal activities. In such cases, data is shared strictly within the scope of the legal request, without going beyond what is required.
Some of the infrastructure and service providers used by 7game may maintain servers outside Brazil. When this occurs, international data transfers are carried out in accordance with Art. 33 of the LGPD, which requires that the destination country offer a level of data protection equivalent to Brazil's, or that adequate contractual safeguards are in place.
The 7game applies standard contractual clauses with all international vendors that process data from Brazilian users, ensuring the level of protection required by the LGPD is maintained regardless of where data is stored or processed.
Your Pix payment data is processed within Brazilian territory, through the instant payment system operated by the Central Bank of Brazil — no international transfer takes place for Pix transactions.
The 7game implements technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. The key measures include:
Your responsibility: your account security depends on you as well. Use a strong, unique password for 7game, enable 2FA, and never share your credentials. 7game will never ask for your password via email, chat, or phone.
In the event of a security incident affecting personal data, 7game will follow the procedures set out under the LGPD: it will notify the National Data Protection Authority (ANPD) and the affected individuals within the legally required timeframes, providing clear information about the nature of the incident and the measures taken.
The 7game retains personal data for as long as necessary to fulfill the purposes for which it was collected, respecting the minimum retention periods required by law:
Once retention periods expire, data is securely deleted or anonymized so that the original owner can no longer be identified.
The 7game uses cookies and similar technologies to ensure the platform runs properly, improve the user experience, and — with your consent — personalize the content you see.
You can manage your cookie preferences through the consent banner displayed on your first visit to the platform, or via your browser settings. Disabling essential cookies may prevent the 7game. Other types can be disabled without affecting basic access to the platform.
The platform at 7game is intended exclusively for users aged 18 and over. We do not knowingly collect personal data from minors. If we identify that an account was created by someone under 18, the account will be closed immediately and all collected data will be deleted, except for what is required to meet legal obligations arising from the unauthorized access.
If you believe a person under 18 has created an account on 7game, please contact support immediately so we can act quickly. Age verification is part of the KYC process and is a non-negotiable requirement before any withdrawal is released.
Parents and guardians can use the parental control tools available on major operating systems and browsers to block minors from accessing betting platforms, including 7game.
To exercise any right granted by the LGPD regarding your personal data held by 7game, follow these steps:
If you feel your request was not handled satisfactorily, you have the right to file a complaint with the National Data Protection Authority (ANPD) at gov.br/anpd.
Important: data deletion may not be possible where retention is required by law — such as financial records and KYC data. In those cases, 7game will clearly explain why the deletion request cannot be fulfilled.
The 7game uses gameplay behavior data — such as betting frequency, deposit volumes, unusual-hour usage patterns, and sudden behavioral changes — to identify signs of problem gambling and proactively reach out to the user when necessary.
This data processing is based on the legitimate interest of 7game in promoting responsible gambling and protecting vulnerable users, in line with the guidelines applicable to the regulated betting sector in Brazil.
Responsible gambling tools — deposit limits, session time limits, and self-exclusion — are configured by you and stored securely in your profile. When you activate a self-exclusion, your data is not deleted during that period — the account becomes inaccessible, but the data is retained to ensure the self-exclusion is enforced if you attempt to create a new account.
Learn more about our responsible gambling tools on the Responsible Gambling.
The 7game may update this Privacy Policy periodically to reflect changes in legislation, data processing practices, or the services offered. When significant changes are made, you will be notified at least 7 days in advance via your registered email or through a prominent notice on the platform before the new terms take effect.
For minor changes — such as updates to the DPO's contact information or editorial corrections — the new version takes effect immediately upon publication. The last updated date is always shown at the top of this page. Continued use of the platform after the effective date of any changes constitutes acceptance of the updated Privacy Policy.
For any questions related to privacy, data protection, or the exercise of rights under the LGPD, you can contact the Data Protection Officer (DPO) of 7game through the following channels:
All support from the 7game is handled in Brazilian Portuguese by a trained human team, including for privacy and data protection matters. We do not use chatbots to respond to LGPD-related requests.
Six concrete commitments that 7game commits to each member regarding data protection and privacy.
Every connection between your phone or computer and 7game is protected with 256-bit SSL encryption — the same standard used by banks such as Nubank, Itaú, and Bradesco. Your login credentials, financial information, and betting history are transmitted securely, with no possibility of third-party interception.
SSL 256-bitThe 7game does not share your financial data with advertisers, business partners, or any party not strictly required to process your transaction. When you deposit via Pix or withdraw through Banco do Brasil, Nubank, Bradesco, or Itaú, only the minimum data needed for the transaction reaches the payment processor.
No data sellingThe platform at 7game was built from the ground up to comply with the Lei Geral de Proteção de Dados. This is not a last-minute adaptation — every data collection, storage, and processing operation has a clear legal basis, a defined retention period, and an identified responsible party. You may exercise any right granted under the LGPD at any time through our support.
LGPD by designAutomated systems at 7game monitor access patterns in real time. Suspicious login attempts — such as multiple failed passwords, access from unusual IPs, or bot-like behavior — trigger immediate alerts and, when necessary, temporarily block access to protect the account. You will be notified by email of any login from a new device.
24/7 monitoringThe 7game sends promotional and news communications only with your consent. If you prefer not to receive marketing emails, you can withdraw that consent at any time in your account settings or by email — with no impact on your access to the platform, your bets, or your withdrawals. Withdrawal is processed within 72 hours.
Simple opt-outThe 7game has a dedicated Data Protection Officer (DPO) to handle LGPD-related requests. Every access, correction, deletion, or portability request is handled by real people, with a response time of up to 15 business days — as required by law. Contact is direct, in Portuguese, with no automated intermediaries.
Guaranteed responseIf you have any questions about how your data is handled by 7game, please contact our DPO at suporte@7game.cash with the subject line "LGPD Request". All communications are answered in Portuguese by a human team within 15 business days. You can also review our Terms and Conditions to understand the platform's full terms of use.
The questions our users ask most about how the 7game handles and protects personal data.